Assistant Professor | Department of Commerce
Academic Qualification
Examination
| Examination |
Name of Exam |
Percentage of Marks obtained |
Subjects |
Division/Class/ Grade |
University/Institute |
Status |
Year of passing |
| Graduation |
B.Com.(Hons) |
66.53% |
Commerce |
1st |
University of Delhi |
completed |
2013 |
| Post- Graduation |
M.Com |
68.54% |
Commerce |
1st |
MDU, Rohtak |
completed |
2015 |
| Other Examinations |
B.ED |
71.72% |
Commerce and Economics |
1st |
MDU, Rohtak |
completed |
2017 |
M. Phil/Ph. D,
| Course |
Award Date |
Thesis/Dissertation Title |
University/Institute |
Status |
| Ph.D. |
8 November 2024 |
CUSTOMER ENGAGEMENT TOWARDS BRANDED CONTENT FOR HEALTHCARE: A STUDY OF DELHI NCR |
The NorthCap University |
Awarded |
UGC-CSIR NET,
| UGC-CSIR NET |
NET Subject |
Certificate No. |
Roll No. |
Year |
| JRF |
Commerce |
190510387001 |
DL01534277 |
2019 |
| NET |
Commerce |
16484 |
15017009 |
2018 |
Teaching Profile
Past Experience
| Type of Experience |
Institution Name |
Association Type |
Designation |
Start Date |
End Date |
| Teaching |
Shaheed Bhagat Singh Evening College |
Guest |
Assistant Professor |
15/10/2019 |
30/05/2020 |
| Teaching |
Shaheed Bhagat Singh Evening College |
Ad-hoc |
Assistant Professor |
05/01/2021 |
05/06/2023 |
| Teaching |
Kamala Nehru College |
Permanent |
Assistant Professor |
05/03/2024 |
Till Date |
Teaching and Research Expertise
Area of Specialization/Research
Marketing
Area of Interest/Teaching
Marketing, Advertising, E-commerce
Research Supervision,
| Role |
Name of student |
Course |
Research Area |
Registration Date |
Status |
Date of Completion |
| No Record Found! |
Publication
Research Paper in Journals
| Academic Year |
Title of Paper |
Name of Journal |
Volume |
Page No. |
ISSN |
Indexed |
Impact Factor |
| 10/2023 |
Modelling the factors impacting customer engagement for branded content in healthcare |
International Journal of Pharmaceutical and Healthcare Marketing |
18 |
102-121 |
1750-6123 |
Scopus |
|
| 10/2024 |
A customer Relationship Management Roadmap for a Healthcare Service Company |
Indian Journal of Computer Science |
9 |
39-49 |
2456-4133 |
|
|
Books/Chapters in books
| Book Title |
Chapter Title |
ISBN Number |
Level |
Academic Year |
|
No Record Found!
|
E-Content
| Role |
Name of Module |
Link of e-content |
|
No Record Found!
|
Paper Presented/Conference Proceedings
| Month & Year of Publishing |
Title of Paper |
Name of Conference |
Level |
Page No. |
ISSN/ISBN |
|
No Record Found!
|
Other Publications
| Month & Year of Publishing |
Type of Publication |
Title of Paper |
Level |
Page No. |
ISSN/ISBN |
|
No Record Found!
|
MOOCs
| Details of MOOC |
Credit |
Course |
Subject |
Level |
Web Link |
|
No Record Found!
|
Translation Work
| Title of Paper |
Journal/Book Name |
Year |
Vol. |
Page No. |
ISSN/ISBN |
|
No Record Found!
|
Patents
| Type |
Title |
Area/Subject |
Date of Award/Publication |
Level |
Reference Number |
Sponsoring Agency |
|
No Record Found!
|
Awards
| Month and year |
Type |
Name of Award |
Level |
|
No Record Found!
|
Sponsored Projects
| Month and year |
Funding Agency |
Name of PI/Co-Pi |
Type of Project |
Duration |
Sanction Date |
Amount Received in Rupees |
|
No Record Found!
|
Consultancy Projects
| Month and year |
Type of Project |
Name of Faculty |
Title of Consultancy Project |
Amount Received in Rupees |
|
No Record Found!
|
